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Let's put an end to the madness of feeling overwhelm every time you open HoneyBook.

Hey there, I'm Jade 

I build systems that do the heavy lifting — so you can focus on showing up and scaling with purpose. Because when your business flows with ease, you shine even brighter doing what you love.

feel calm, confident, and in control of their business.
You weren’t made to juggle a hundred tabs or waste hours piecing things together.

I'm obsessed with helping creatives

Ciao Bella!

I believe that every business, no matter how small, has the power to run smoothly and grow with intention. My journey started back in 2019, when I first began setting up systems for both myself and others. What started as a personal passion quickly turned into something bigger: a deep desire to help people take control of their business with confidence and ease.

I understand what it feels like to juggle all the moving parts of running a business, and that’s why I created Willow & Keys — to be the bridge between overwhelm and clarity. Whether you're looking for a powerful CRM system, need a fresh perspective on your workflows, or want a complete backend reset, I’m here to guide you through the process with the care, compassion, and expertise you deserve.

I’ve spent countless hours perfecting systems and processes, and now I want to share that knowledge with you. With every project, my goal is to empower you to take your business to new heights. Together, we'll create systems that work for you — so you can confidently take that next step forward in your business, without the stress of second-guessing.

"On my own I will just create, and if it works, it works, and if if doesn't, I'll create something else. I don't have any limitations on what I think I could do or be." -Oprah
You can do anything, but not everything

How I Like To Relax

Movies + tacos

Favorite Drink

iced chai latte

Favorite Season

Autumn

Dream Vacation

greece

My Big Three

Pisces, Gemini, Scorpio

Personality
Results

Type 6 + INTP

6 Random Facts

Q&A

HoneyBook is the secret sauce to transforming your business from chaotic to calm. It’s an all-in-one platform built specifically for service-based entrepreneurs who are ready to simplify and elevate their client experience. With HoneyBook, you can seamlessly manage everything from client inquiries and scheduling to contracts and payments — all from one place.

Imagine cutting out the back-and-forth of emails, the confusion of scheduling, and the stress of tracking down payments. With HoneyBook’s Smart Files and Automation 2.0, you’ll have the power to streamline your workflow, free up your time, and keep everything looking polished and professional.

But here’s the thing — tools are only as good as the way you use them. That’s where I come in. I’ll work with you to create a HoneyBook setup that’s as unique as your business, customized to fit your needs and help you run your business with ease and confidence.

Thinking of giving HoneyBook a try? Use my referral link and get 30% off your first year!

Why HoneyBook?

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